Our Story

Explore our largest range of AO Official Merchandise online. The collections are inspired by the sunny spirit of the Australian summer, we have brought together the very best of sport and style to create a merchandise collection with something for every fan of the Australian Open.

The hero of our collection is the iconic Fan Range, with playful apparel and accessories for fans of all ages and genders, featuring our signature AO logo. This environmentally conscious collection is entirely crafted from 100% premium organic cotton, grown with respect for nature without the use of any harmful chemicals. Our commitment to sustainability is more present than ever with this collection.

We see the return of the iconic Ralph Lauren towels and are once again the Official Outfitter of the AO. A new co-branded range featuring polos, jackets, headwear and accessories.

2024, marks the collaboration with Smiley. A playful range for both small and big kids alike. The capsule collection includes T-Shirts, Hoodies and Caps.

The Australian Open is a global leader in diversity, equity and inclusion and widely known as a sport that is open for all. Part of the proceeds of the 2024 Pride capsule collection go to the Australian Tennis Foundation to support our LGBTQIA+ initiatives for young people.

For any questions about our range or other enquiries, please email enquiries@australianopenshop.com